AI for New Product Development
AI-powered system for formula recommendations, performance analysis, and market insights
Active Formulas
8
AI Recommendations
6
Avg Performance Score
90
Sustainable Woody Fragrance for Premium Segment
AI วิเคราะห์แนวโน้มตลาด พบความต้องการน้ำหอมไม้ธรรมชาติและยั่งยืนในกลุ่ม Premium Personal Care เพิ่มขึ้น 45% ในอีก 18 เดือนข้างหน้า เหมาะสำหรับ Spa, Hotel Amenities และ Natural Cosmetics Brands
Sustainable & Transparent Fragrances
Consumers increasingly demand transparency in fragrance ingredients, sustainable sourcing, and eco-friendly production methods. Premium segment willing to pay 25-40% more for certified sustainable products.
Nostalgic & Comfort Scents
Post-pandemic shift toward comforting, familiar scents that evoke positive memories and emotional security. Gourmand, warm, and cozy profiles outperforming fresh and green categories.
Gender-Neutral & Minimalist Fragrances
Gen-Z and Millennial consumers reject traditional gender fragrance marketing. Demand for sophisticated, minimalist scents that transcend gender boundaries. Clean, simple compositions preferred over complex florientals.
Functional Fragrances & Aromachology
Scientifically-backed fragrances that claim mood enhancement, stress reduction, focus improvement, or sleep quality. Growing intersection of fragrance and wellness technology.